Twennie topics

career development in technical services

Careers in technical services have their own set of nuances. Twennie explores career development strategies and job market conditions.

soft skills in technical environments

Soft skills are necessary for business development, negotiation, and working relationships.

project management

Project management is a broad topic - rather than restating all the old stuff, Twennie is working on a comprehensive library of the latest thinking on the subject.

business development in technical services

Business development in technical consulting is a discipline all its own with a needed skill set, strategies, best practices, and industry benchmarks.

proposal management

Proposal management is a skill set in demand in technical services, but few project managers have access to quality training specific to their work. Twennie is building a library to meet this need.

proposal strategy

Producing a winning proposal is perhaps one of the most important tasks in technical consulting. Twennie brings you the most relevant and detailed tools and strategies for this type of work.

finding projects before they become RFPs

To win more work, you need to show up before the RFP drops. This topic explores how to identify upcoming projects early, build relationships during pre-RFP planning, and develop a lead-generation engine your team can rely on.

un-commoditizing by delivering what clients truly value

When clients see your service as interchangeable with competitors, price becomes the only differentiator. This topic teaches you how to rise above commoditization by understanding and delivering what clients truly value.

storytelling in technical services

When you want to get hired in technical services, you have to be able to tell your buyers what you’ve done and why it matters. This Twennie topic explores this elusive skill.

client experience

If your clients have a pleasurable experience while working with you, they’ll come back again and again. This topic explores this important subject for B2B service providers.

social media, advertising and other mysteries

We know that social media and advertising reach consumers. But do they reach B2B clients? How do we make sure without casting too wide (and too expensive) a net?

pull marketing

What if clients came to you instead of the other way around? This topic explores how technical professionals can attract attention and build preference through visibility, creativity, and generosity.

leadership in technical services

Managing a team of technical professionals has unique challenges. Learn the latest strategies for leaders in this complex realm.

remote and hybrid work

Remote and hybrid work offer new advantages. This topic explores how to manage remote or hybrid teams to create success and engagement.

non-technical roles in technical environments

Every technical consultant will eventually hire non-technical people. Learn how to support their career development in this milieu.

project management software

Project management software helps teams plan, organize, and manage tasks and projects. This topic explores the best tools, from free and generic to purpose-designed solutions.

crm platforms

CRM software helps businesses manage customer interactions, data, and relationships throughout the customer lifecycle. Twennie explores what works, what doesn’t, and why.

client feedback software

Client feedback software gathers, organizes, and analyzes client feedback, helping consultants understand client needs, improve products, and enhance customer satisfaction.

workplace culture

They say culture eats strategy for breakfast. This topic explores the deep strata of company culture and its impact on organizational outcomes.

mental health in consulting environments

The world has noticed the need for workplaces to meet mental wellness needs. Twennie explores how consulting firms can support the mental health of teams.

emotional intelligence

Emotional intelligence is perhaps the most essential foundation for all other soft skills. Twennie aims to address this gap with quality content.

four day work week

Can a four-day work week be effective in technical consulting? Twennie explores data and potential impacts on productivity and well-being.

employee experience

Engaging employees requires a nuanced approach. Twennie explores this topic by gathering insights from the employees themselves.

the power of play in the workplace

Play fosters innovation and inclusivity. Twennie explores how to integrate play to create a more engaging and effective work environment.

team building in consulting

Team building can feel forced and inauthentic. Twennie investigates effective methods to strengthen relationships within consulting teams.

people before profit

This topic explores the (tragically) new concept of placing people’s needs and well-being ahead of profit.

the advantage of failure

Failure provides data and knowledge that can be leveraged for growth. This topic explores how to turn setbacks into advantages.

social entrepreneurship

Social entrepreneurship develops, funds, and implements solutions to social or environmental issues, often through for-profit enterprises.

the pareto principle or 80/20

The 80/20 divide asserts that 80% of outcomes originate with 20% of the effort. Twennie explores how this translates to strategy.

ai in consulting

Using AI in consulting strategy enables firms to deliver more data-driven, precise, and personalized solutions for clients, transforming traditional approaches with predictive analytics, machine learning, and automation.

ai in project management

AI in project management revolutionizes how teams plan, execute, and monitor projects by introducing automation, predictive analytics, and intelligent decision-making tools. Twennie explores how this can work for you.

ai in adult learning

AI facilitates learning in many ways, but users walk a fine line between using AI as a learning tool and using it to bypass learning. This topic discusses strategies for using AI advantageously in learning environments.

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